College Taglines
Brian March 6th, 2006
Via this RT article, I see that Virginia Tech went with a new unique tagline that turned out to be fairly common. VT ended up going with “Invent the Future,” which is also used by USC and UNLV.
My favorite and adopted by one of the Commonwealth’s best colleges, Emory & Henry, is “Increase in Excellence.” Here is the full Mission of Emory & Henry.
Consultants were paid $60,000 for this Tagline. $20K per word! And still got something that is not unique. I’m in the wrong business.
Yeah, apparently my school (JMU) is too good for taglihes